With constant updates to the Instagram platform – from changes in the algorithm to a shift toward reels as opposed to still graphics, it would be an understatement to say that there’s a lot to keep up with.
Effectively using Instagram for business or even personal use requires a good understanding of the platform as well as staying up to date with the latest trends and updates.
The latest from Instagram involves changes to some reel features as well as some familiar capabilities you may recognize from other social media platforms.
90 Second Reels
Instagram has upped the maximum reel duration from 60 to 90 seconds, allowing you to share more of your content in a single reel.
Import Audio for Reels
Perhaps you’ve run into this frustration before, but now it’s a thing of the past — you can now import your own audio when creating a reel in the Instagram app. Now you can be more original than ever.
Interactive Stickers in Reels
Arguably the coolest new feature on Instagram is the ability to add stickers to reels! Include a poll, ask a question or post a question box right in your reel to effectively up your engagement!
This feature may be familiar to you already from TikTok, Facebook and Twitter. Instagram’s jumped on board and now offers grid pinning! You can choose up to three posts to pin to the top of your profile. Now you can showcase your best content and allow new followers to get to know you in your best light!
What’s even more important than staying up to date on these updates is actually incorporating them into your Instagram. Try out these new features today!